Own Thursday in Your Town
We’re launching Thursday Preview — a weekly early-access shopping moment for independent boutiques.
Be the boutique customers check first every Thursday.
We aim to generate consistent weekly sales for your boutique from your existing customers.
Imagine this going out to your customers every Thursday morning via SMS - before the weekend rush.
Every Thursday morning
Your VIP customers receive a simple text
They view your newest arrivals
They reserve before the weekend
What is Thursday Preview?
Thursday becomes the day your customers check what’s new.
You create demand before footfall begins.
Founding Boutique Opportunity
Founding Boutiques will:
• Build a VIP list before launch (with our help)
• Be ready for the first Thursday drop
• Lead the launch locally
As we expand carefully over time, Founding Boutiques will always remain in the strongest position.
Once the Founding Boutique position in each selcted Zone is secured, it won’t reopen during the launch phase.
In a few months, customers will expect Thursday Preview drops — the question is which boutique they associate that with?
